Nothing brings a city/community/employees of a company together the way running does! We have seen it happening over the past six years and that’s how we have over 10,300 members.
Running is very easy and anyone can do it.
People are getting more health conscious and running creates awareness about fitness.
Running is rapidly gaining in popularity with all the marathons in the country seeing a rise in the number of participants over the last couple of years.
Running events are fast becoming the best properties for brands. In the last five years we have seen marathons being endorsed by a variety of companies.
Brands like Airtel, Standard Chartered Bank, Sunfeast – ITC, Hero Motors, BSNL, IOC, TCS, Fortis, Lucozade, Nike, Apollo, Cisco have associated themselves with running events as co-sponsors.
Running events are the biggest contributors for charity organisations and help millions of NGO programs around the country raise funds.
Running events create a lot of goodwill and a well managed running event can do wonders to the attitude people have towards a city or an organization.
A running event is an evergreen property – there are some events outside India which have been conducted for over a century.
It’s a great legacy of fitness to pass on to future generations!